Email cHic Geek | Email Developer: Sharon Jennings;

 Sharon Jennings

Work History, Bio and Achievements for sharon Jennings, Email Developer

Professional Bio

I am a Senior Email Developer, with over a decade in the industry. I have been working full-time for the past two years, and have spent most of that time working remotely (for obvious reasons). In my current role I build and maintain modular email and landing page templates in SalesForce Marketing Cloud using HTML, CSS and AmpScript. Prior to this, I worked for four years as a contractor and freelancer.

I thrive working remotely, being able to manage my time and priorities, focussing fully on my work for longer periods of time than in an office.

Over the years, I have built emails and worked on campaigns for brands such as Disney, Deliveroo, Chelsea FC, Channel 4, RSPB, The Telegraph, Trainline, Wellcome Collection, Farfetch, Beauty Pie, and Leapfrog, working with agencies including MRM, MXW, WDMP and 360 Design.

I am passionate about the quality of the work I produce and push for the use of accessible code – allowing those with visual impairments to be able to understand the message.

I also have experience leading small teams.

Skills

  • Email HTML & CSS
  • Accessible Coding for Email
  • Adobe Photoshop
  • Litmus & Email on Acid
  • Various ESPs inc SFMC, Dotmailer & MailChimp
  • Written skills, eg Blogs and Documentation
  • Basic SEO skills
  • Problem Solver
  • People Management

Education

2020-2021
Yoast SEO Academy
Yoast All-around SEO

2016-2017
Victoria Stilwell Academy for Dog Training and Behaviour
VSA-Certified Dog Trainer, with Distinction

2014-2015
London School of Marketing
CAM Diploma in Digital Marketing

2011-2012
London School of Marketing
CIM Professional Certificate in Marketing

1999-2002
Bournemouth University
2:1 BA Hons TV & Film Production

Sharon Jennings’ Achievements

Work History

Oct 19 – Present
Win Technologies (UK) Ltd – Betway Group (Gambling)

Email Developer

    • Building and maintaining modular Email and Cloud Pages templates for SalesForce Marketing Cloud using HTML, CSS and AmpScript
    • Advising on best practice and helping to make improvements to campaigns
    • Creating and improving email proofing procedures, for new and automated emails
    • Documenting the code and creating training manuals for modules and templates on Confluence
    • Hosting and running training sessions for execs, demonstrating new and existing features in the emails
    • Bug Fixing where required when emails are put together in the WYSIWYG by marketing execs
    • Implementing processes to streamline new requests for templates
    • Training individuals to perform minor bug fixes
Mar 16 – Oct 19

Freelance Email Developer

    • Building device responsive email campaigns and templates for clients, using accessible code
    • Performing code reviews and advising on ways to improve>
    • Advising in-house designers on best practice for layouts, font-sizes etc
    • Assisting on Email Developer interviews
Mar 18 – Dec 19
The Office Dog Ltd

Dog Trainer & Small Business Owner

    • Dog & Puppy Training, 1-2-1 with clients
    • Writing Documentation for training, for internal and external use
    • Marketing business via email, flyers, social media, and local events
    • Maintaining website – build, content, SEO and analytics
    • Writing Blog Posts
    • Handling stock and managing inventory
    • Managing online sales and product distribution
    • Handling financials via Pandle
Sep 13 – Mar 16
CACI Ltd (Digital Marketing Agency)

Technical Lead and Manager for Email Development Team

    • Training & mentoring Email Developers in code and processes
    • Building device responsive emails and templates for clients
    • Performing code reviews and email diagnostics on clients’, and potential clients’, current emails, and advising on ways to improve
    • Established best practices in terms of design, code and processes for build of email templates to be used within CACI’s own email CRM system, Email Studio
    • Writing documentation on coding techniques and email developments
    • Conducting Email Developer interviews for in-house hires, and assisting in them for clients

Clients Include: Channel 4, Chelsea Football Club, RSPB, EDF Energy, Allianz

Achievements:

    • Built the HTML email templates for Channel 4’s ‘All 4’ launch
    • Built the HTML email templates for the Chelsea Football Club site relaunch.
May 13 – Sep 13
Global Click (Gambling)

Email Production Manager

    • I managed a small team, working with other members of the CRM team, to send out emails to players.
May 12 – May 13
Metia (Digital Marketing Agency)

Email Production Specialist

    • Building html emails from designs, for internal and external clients.
    • Compiled top-level reports on all campaigns, and more detailed analysis on company campaigns.
    • Written email-related blogs for company website.
    • Presented to colleagues company-wide on latest email developments.
Jul 11 – May 12
NSPCC (Children’s Charity)

Email Fundraiser

    • Construct HTML emails for the Fundraising Division, check coding and test prior to deployment.
    • Monitor email workloads to ensure the timely delivery of emails to meet the organisation’s priorities.
For contact details and further work history, see my full CV